M Y S T O R Y
A page or two of a resume rarely does any of us justice. That might be especially true when you have an exceptionally rare evolution like mine. On the surface, with 10+ years of high level architecture coupled with 10 more years marketing/business leadership, it doesn't fit into a box so easily. At least not the common boxes many companies are used to drawing. But those with whom I've worked would tell you a different story, that my evolution and how I leverage it, makes far more sense than one might realize.
I have been, I am, an Architect. The track is like that of doctors; multiple degrees, followed by years of intern development, followed eventually by some extensive testing, and finally ending with the proverbial "white coat" of residency or licensure. I did well in architecture. There were awards, full-ride scholarships along the way, and a license in hand before the age of 30, which, at the time and in the state of Ohio, was rare. Architectural practice came easy.
A profession helping people figure out and make great things was just the start. Those same design thinking skills at the core of Architecture are also extremely valuable (and rare) in business spaces. It is an evolution that piqued my interest as I engaged with business clients and their entrepreneurial spirit. When one of them, for whom I had built a headquarters, reciprocated interest in drawing me into their corporate business as it continued to grow by a hundred million dollars year over year over year, I leaned into the opportunity and the evolution.
In the years since I have made a number of business and innovative impacts from which others shied away. And, I did so in a wide variety of business areas. Strategy and innovation always seems to be a variant of architecture. Working with a blank piece of paper to cultivate a custom, one of a kind solution. Intelligently dissecting aspects, all aspects, of an issue -- technical, aesthetic, financial, operational, pyschologically and experience alike. Talking with a wide variety of users and invested stakeholders whom all would have to live with or within that solution. Drawing them all along and generating alignment for the change via robust co-design. Ending each time with an elegant solution, that synthesized and made sense of everything, and effective change leadership for which everyone involved is head-nodding their agreement and approval.
Yes, a page or two of resume can only tell you so much. Imagery of a few samples only paint a part of the picture. The book we are authoring gives it all some more depth. They each tell a bit of the story. Taken all together, the architect evolving into business strategy and innovation, is one that makes a great deal of sense. It is a trail, now blazed, that perhaps others should now follow.